Our Story
B&L Jewelry was founded in 2022 under the direction of Brayan Arias and Luisana Lecuna.
Two dreamers with a vision to fill the city of Atlanta with the elegance and brilliance of Italian gold. Their journey began with door-to-door sales, driven by the hope of one day opening their own physical store. After years of hard work and dedication, that dream became a reality on June 18, 2024, with the opening of their first store in Norcross, Georgia. This milestone not only solidified their presence in the region but also allowed them to expand their sales nationwide, offering customers exclusive pieces of the highest quality.
Our Mission and Vision
Our Mission
At B&L Jewelry, we are committed to making a difference in the world of jewelry by offering our customers a unique and satisfying experience. We specialize in innovative 10K, 14K, and 18K gold pieces, ensuring quality, authenticity, and exceptional service.
Our Vision
We aim to expand our stores and establish ourselves as a leading and recognized jewelry brand across the country, bringing luxury, distinction, and excellence to more people every day.